<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Zero Shot Journal</title><description>Plain-spoken notes on AI video, reels and ads.</description><link>https://zeroshotstudio.com/</link><language>en-gb</language><item><title>AI UGC ads: what they are, when they work and when they backfire</title><link>https://zeroshotstudio.com/journal/ai-ugc-ads-explained/</link><guid isPermaLink="true">https://zeroshotstudio.com/journal/ai-ugc-ads-explained/</guid><description>AI UGC ads use generated presenters to make creator-style video ads. Here is what they cost you in trust, where they perform, and the rules you need to follow.</description><pubDate>Fri, 18 Sep 2026 00:00:00 GMT</pubDate></item><item><title>How to make Instagram Reels with AI: the workflow studios use</title><link>https://zeroshotstudio.com/journal/how-to-make-instagram-reels-with-ai/</link><guid isPermaLink="true">https://zeroshotstudio.com/journal/how-to-make-instagram-reels-with-ai/</guid><description>A step-by-step workflow for making Instagram Reels with AI, from the hook to the final export, with the tools for each stage and the mistakes that make AI reels look cheap.</description><pubDate>Fri, 18 Sep 2026 00:00:00 GMT</pubDate></item><item><title>How to choose an AI video production company: nine things to check</title><link>https://zeroshotstudio.com/journal/how-to-choose-an-ai-video-production-company/</link><guid isPermaLink="true">https://zeroshotstudio.com/journal/how-to-choose-an-ai-video-production-company/</guid><description>A practical checklist for hiring an AI video production company or agency: what to ask, what to look for in the work, and the warning signs that save you money.</description><pubDate>Thu, 17 Sep 2026 00:00:00 GMT</pubDate></item><item><title>AI video or a real shoot: how to choose</title><link>https://zeroshotstudio.com/journal/ai-video-or-a-shoot/</link><guid isPermaLink="true">https://zeroshotstudio.com/journal/ai-video-or-a-shoot/</guid><description>AI production is a different tool from filming, with different strengths. A short guide to picking the right one for your content.</description><pubDate>Wed, 16 Sep 2026 00:00:00 GMT</pubDate></item><item><title>How AI reels are actually made</title><link>https://zeroshotstudio.com/journal/how-ai-reels-are-made/</link><guid isPermaLink="true">https://zeroshotstudio.com/journal/how-ai-reels-are-made/</guid><description>What happens between your message and a finished reel: what people decide, what the models do, and where the time goes.</description><pubDate>Thu, 10 Sep 2026 00:00:00 GMT</pubDate></item></channel></rss>